Tuesday, December 8, 2009

J.C.I.T.Y bring us "Back to the Future"

There are few unsigned rappers gaining a bigger buzz in 2009 the Boston's own J.C.I.T.Y. Since the release of J's fourth independent album he has been tirelessly on his grind through radio interviews and distribution. When I first heard J.C.I.T.Y in 2008 and I knew there was a star like quality to his music and an intense drive to make that known. Rescue Music has been promoting J since that point, which now equals a year and a half. Aside from his strong flow, intricate word play and all around catchy sound J.C.I.T.Y has an element that few rappers have. This would be his all around strength as a writer, and I mean a real writer, a real artist. Not only is his word play clever but he also manages to bring the idea of concept albums to the hip-hop game. He first implemented this on his third album "From the Bottom to the Top" and has one upped it with the release of "Back to the Future". J starts off with the sounds of the old East Coast soulful hip-hop and then takes us back to the future where he shows us where the game is headed. This not only makes for a bold concept album but also shows the bravery and creativity to venture into new sounds. Even in the corporate hip-hop game few acts attempt this like Lil Wayne and Kanye. The album is mixed with poetic tracks and club hits and songs that are so atmospheric you transcend to an imaginary world while listening to it. This creativity is almost non-existent in todays music scene and is a refreshing change. J.C.I.T.Y should not only be commended for attempting such a daring artistic move but for also accomplishing it so perfectly. "Back to the Future" is an album that stays true to the underground but could easily cross into the mainstream. To sum up what I'm saying J.C.I.T.Y is way past yall. Check out J at myspace.com/jcitymusic